Founded in Switzerland in 1895, Rotary Watches are a family-run business, deemed to be one of the world’s most dependable manufacturers of classic timepieces. Rotary’s famed emblem, “the winged wheel” has remained the same since 1925, and is at once recognizable, indicating first-class quality. Even though the company has grown enormously over the years, Rotary has continued to be resolute in its .

For a long time Rotary has been based in England, and in 1940 they were selected as the official supplier of watches to the British Army, because of their superior dependability. Their watches rapidly became one of the most in demand brands in Britain, and have remained so ever since – in fact, in 2006, Rotary was selected as one of the United Kingdom’s “super brands”. This recognition is only granted to businesses that receive acclaim for quality, value and innovation.

Rotary offers a number of different ranges of distinctive timepieces, with something appropriate for everyone. The flagship ‘Rotary’ collection varies from traditional designs to a piece that is a little more modern, all at affordable prices This is the kind of watch that will look perfect in either a casual or business setting. ‘Les Originales’ are a upscale range of elaborately detailed watches, with sapphire glass and a push-button deployment clasp. This line skillfully blends the old with the new, with a classic but contemporary feel. The athletic type may like the ‘Aquaspeed’ line, complete with such useful instrumentation as a chronograph or circular slide rule. ‘Precious Metals’ are exactly what the name of the range indicates: classic watches crafted from 9 carat gold, 18 carat gold and sterling silver. This luxury line features the kind of elegant timepiece that you would wear on special occasions. The ‘Evolution’ range is a true innovation in horology, featuring watches that display three distinct timezones concurrently.

Rotary’s sophisticated timepieces are offered with a variety of straps, from tough leather to a ageless bracelet design. The watch face is constructed of hardened glass that is scratch resistant, offering you peace of mind if you are wearing it while participating in any type of vigorous activities that may damage a lesser watch.

Rotary are well known for their ‘Revelation’ design; this is a watch that is completely reversible, permitting the wearer to go back and forth between faces and movements. This is specifically appropriate for someone who regularly travels, or people who deal with businesses in other timezones, as you can rotate the case, keeping an eye on two different times at the same time.

Whether you would like an automatic or Swiss quartz movement, something classic or contemporary, Rotary has the best possible watch to suit your needs. Each Rotary watch (the exception being the ‘Precious Metal’ and ‘Revelation’ collection) is manufactured to the “dolphin standard”, meaning that it is one hundred percent water resistant. Rotary are so committed to the class of their watches that they give their customers a lifetime guarantee. When you buy a Rotary watch, you will be confident that you have a timepiece that will be on your wrist for many years to come.